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Purpose
- What is the purpose of the information? Is it to inform, teach, sell, entertain or persuade?
- Do the authors / sponsors make their intentions or purpose clear?
- Is the author a faculty member of a reputable post-secondary institution?
- Is the information fact, opinion or propaganda?
- Is the author affiliated with a think-tank or other body that has a particular political agenda?
- Does the point of view appear objective and impartial?
- Are there political, ideological, cultural, religious, institutional or personal biases?
