"The case method of analysis involves studying actual business situations, written as an in-depth presentation of a company, its market, and its strategic decisions, in order to improve a manager's or a student's problem-solving ability. Cases typically investigate a contemporary issue in a real-life context. There are multiple issues to consider and many 'correct' or viable alternatives to solve the case issues are presented."
(Encyclopedia of Management. (4th ed.) Detroit: Gale, 1999. (p.71))
"The term case studies can be ambiguous: it can mean specific examples from real companies or fictitious stories written to help students learn a topic." The resources mentioned in this guide provide a mix of both types of case studies.
Cases are generally provided in class.
To find cases in our collection, search Omni by author, title, subject heading, or keyword.
"Case Studies" is a common subject heading in the business databases below. Search for case studies as a subject, adding a topic keyword in another search box . Alternatively, under Document Type, choose Case study in combination with topic keywords.
Case study research for business
Farquhar, Jillian Dawes.
Case Theory in Business and Management : Reinventing Case Study Research
Sage eReference 2017
The art & craft of case writing
Naumes, William and Margaret J.
M.E. Sharpe, 2012